What is Blogging? A Guide to Blogs for Future Bloggers

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Starting your own blog is a very simple process, but before we begin, what is a blog? If you don’t have a clear understanding of what is blogging, this guide is perfect for you.

Blogs first appeared in 1994 as a way for people to share information about their daily life and hobbies in a journal-type format. Overtime blogs became recognized as a way to share a variety of information including recipes, events, health topics and so much more. Pretty much any subject matter that someone was willing to write about could be the main topic of a blog.

They transformed from being a simple journal into an online magazine of sorts providing people with an outlet to share their ideas and passions.

Blogs, Blogging, and Bloggers

Before getting too deep into what a blog is and can be it is good to familiarize oneself with the terms blog, blogging, and bloggers. Though all three are related to the same idea each term refers to a different aspect.

A blog is short for weblog and refers to the actual website displaying the information. Blogs list the newest post first and keep a chronological archive of the previous post that can be displayed at demand by anyone who visits.

Blogging refers to creating and maintaining the content within a blog. This can include written posts, links, pictures or any other elements contained within the blog.

Bloggers are the people who do the blogging on the blog. They are the operators that create and add content, as well as design its aesthetic appearance. Pretty much they are the wizard behind the curtain.

A Blogs Purpose

What is blogging

As previously mentioned, blogs began as a way to communicate about oneself on the internet. Over time it has taken on many different facets from entertainment, advertising a business, education and more. It is a means to get content to a particular audience.

Many blogs are money-driven. Businesses make up a large percentage of blogs. Blogging is a great way to advertise a product or promote an artistic creation. Small businesses use blogs to inform people of the services they provide and allow for potential clientele to view samples, read testimonials and send questions about the services offered.

Blogs that present specialized information are also very common and have similar needs as a small business blog. Both need traffic. If no one visits then the usefulness is gone. Updating the blog frequently is extremely important. Old information makes the ability to sell a product or service harder especially if there is a good amount of competition. Fresh information attracts more traffic, therefore, increasing the potential of a successful blog.

Websites vs. Blogs

The difference between a website and a blog can seem a bit confusing at first, but the differences can be easily spotted. If the business doesn’t need to update much and has what is called static pages it is being hosted on a website. If the business depends on frequent updates to keep and acquire new traffic it is a blog. But remember, blogs and websites are essentially the same. A blog can be on a website, or the website itself can be just a blog, it just really comes down to the purpose of the site.

For example, an auto repair company may want to use a website without a blog because they may not be updating very often. The basic information they need to display is services offered, hours open, contact, and location. If the goal is to keep people informed about trends in automotive care then adding a blog to their website would help the company update information more frequently.

Another big difference between a blog and a website is that readers can participate with topics posted on a blog. Comment sections after an article that displays the reader’s views or questions about the post are common for blogs. Websites may have comment sections as well, but they are sent to the business email and not displayed for all who visit to read.

The Rise of Blogging

The potential of blogging was recognized early on by news services. They could use blogging as a way to assess public opinion. It also changed the way readers interacted with news services. A reader could scream at a newspaper, but the writer and editor would not hear them. The reader would have to take the time to write a letter and send it away. Now the reader can immediately respond to stories as they read.

Businesses noticed this phenomenon and geared it towards a customer satisfaction model. Companies could keep current clientele informed, while also attracting new customers. By adding new content about products to their blog businesses could gain exposure, while customers learn about the product from the business itself before purchasing.

Niche Blogging

As you dive into the world of blogging and dig deep into your journey you will definitely hear the word niche tossed around. A niche can be defined as a category of interest in the simplest of terms. Niche blogging allowed for bloggers who wanted to reach people based on specific interests to easily draw in new readers. Food blogs are common niche blogs that attract readers who want to learn about specific methods of cooking or exciting new restaurants in town. Frequently publishing a recipe or restaurant review will have readers continuously coming back to read what is new on the blog.

Who are Bloggers?

Bloggers can be anyone. Many bloggers look at it as an alternative career or a way to make extra money. Some bloggers promote a product such as an eBook for recipes and life hacks, while others just want to express their passions to those who may be interested. Topics can vary from political and social issues or just be about gardening. Any topic is free game, but the success of a blog depends on the blogger’s ability to attract traffic and the implementation of a monetization strategy.

Can being a Blogger make me rich?

There are many people who have done well being a blogger, but an individual should not expect to jump tax brackets. It is possible, but this takes years of hard work, dedication, and most importantly persistence. If a blog becomes successful there are various ways to make some money. Advertising using ad networks or Google Adsense are popular methods. Other methods are selling digital products like ebooks, tutorials or even music. Some blogs feature membership only content for paying readers. The latest trend that has been making people a lot of money is offering coaching services and courses.

To be a successful blogger it is good to first think realistically about what the goal is. Remember it also takes time to build traffic and that it is best to create a blog about a topic one is familiar with and passionate about. Researching other similar blogs is also a great way to fine-tune a niche that offers something a little different. I want to emphasize on being passionate about what your blog niche. The reason being is that you will completely submerge yourself in your niche and if you aren’t interested in it then it will feel more like work. Why not do something you enjoy and make some money doing it?

How to Get Started Blogging?

Making a blog is actually easier than you think and doesn’t require expert technical know-how. Within less than fewer hours, your blog could be on the world wide web reading for your blogs! Luckily for you, I have created a very simple guide to make a blog for those wanting to take the next step and make money from your passion.

How to Make a Blog Step-by-Step Guide

I’ve been designing websites for the last 10+ years, so teaching people how to make a blog comes only naturally. I’ve broken down each step to make a blog so that anyone can follow along.

Step 1 – How to Select Domain for Blog & Website
Step 2 – Best Web Hosting for Blog & Website
– Step 2.1 – How to Get Hosting and Domain & Install WordPress FAST
Step 3 – How to Install WordPress Theme
Step 4 – Best WordPress Settings – Configuring WordPress

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